Portfolio Review
Jose de Francisco is the Chief Designer at Nokia CNS, Cloud & Network Services, and the former NSW, Nokia Software, software leaders in the global telecommunications sector. He performs dual responsibilities as a Head of the Chicago Innovation Center, an interdisciplinary R&D facility involving all of the company’s business groups, corporate functions and an ecosystem of strategic partners.
His professional experience encompasses interdisciplinary leadership roles in strategy, design, product management, research, new ventures and marketing. Jose is an award-winning designer and a Distinguished Member (DMTS) of Bell Labs for work on next generation mobile platforms, operations and applications.
This portfolio features content released at past industry events, conferences and digital media.
Recent updates can be reviewed in the ‘briefing‘ section and additional information on professional memberships, patents, awards, academics and recommendations are available on the ‘about‘ page. The ‘events & activities‘ section lists participation in conferences and forums. Jose’s endeavors can be followed on his blog.
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A c c o l a d e s | D e s i g n S t u d i o | D i g i t a l D e s i g n | D e c i s i o n S y s t e m s | V i s u a l A n a l y t i c s |
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P r o d u c t i v E S y s t e m s | I m m e r s i v e E n v i r o S | L e a n O P S C E N T E R | I n d u s t r i a l D E s ig n | Q X b D |
Outline
2021Award
1. Accolades

“The winners of the Design & Innovation Awards across 5 categories were announced on Monday, September 20th. These winners were recognized for their excellence across innovation and human-centered design (HCD) accomplishments.”
“From traditional case studies and design-led transformation stories to organizational resilience and agility in trying times, Design Thinking and innovative, human-centered approaches continue to grow in relevance and application across scenarios and disciplines. To highlight these efforts, the 2021 Design & Innovation Global Awards feature exceptional stories demonstrating how Human-Centered Design and the Design Thinking methodology are pivotal to transformation journeys of all types.”
Design Thinking 2021 Conference. IQPC, International Quality & Productivity Center.
Complete record includes 20+ Awards & Recognitions listed in the ‘about’ section.
NOKIA VDS
2. NOKIA VDS, Venture Design Studio

“Nokia VDS, Venture Design Studio, implements customer centric practices that involve interdisciplinary talent and co-creation initiatives in a collaborative design environment. Since its inception, Nokia VDS’ culture has been shaped to operate at the fuzzy leading edge and is, therefore, home to QXbD, Quality eXperiences by Design.”
“This practice identifies legitimate problems and devises authentic signature solutions driven by impactful outcomes. Nokia VDS has worked with six cohorts to date, which have engaged customers and strategic partners to create genuine and transformative value. We believe in furthering the possibilities of digital solutions by making tech human.”

2021 DESIGN & INNOVATION GLOBAL AWARDS
‘TOP 3’ FINALIST – DIGITAL TRANSFORMATION CATEGORY
“Digital transformation includes more than a singular digital product, technology investment or service experience. True digital innovation is a holistic, ongoing and collaborative journey, involving the continuous optimization and harmonization of people, process, and technology to develop meaningful experiences both internally and externally.”
“The pandemic pushed digital-first experiences to the forefront, pressing organizations to innovate or fall behind. With this in mind, this category recognizes how Design Thinking and Human-Centered Design play an integral role in spurring more innovative, viable, and sustainable digital shifts.”
Design & Innovation Global Awards. Design Thinking 2021 Conference. IQPC, International Quality & Productivity Center.
Digital Design
3. Digital Product & Service Design



Advanced DSS Design
4. Advanced Decision Support Systems
“Nokia Experience Center is the first SOC, Service Operations Center, offering to deliver closed-loop automation, enabling Digital Service Providers to quickly detect, diagnose and trigger actions to recover from service-impacting issues:”
- Reduce service restoration times by automating recovery actions
- Reduce the occurrence of customer-affecting problems through proactive analytics
- Improve the pace and accuracy of operations through real-time analytics
“Boost business performance by focusing on customers and services. Shift operational focus from the network to customers and services. Increase operational maturity by adding proactive, predictive, and automation capabilities. These changes reduce costs and do more for your customers:”
- +90% of service problems detected proactively
- 75% reduction in customer complaints
- 50% faster service restoration
- 5% increase in service usage
- +5% NPS, Net Promoter Score, improvement

“Use analytics-driven insights to heal service issues. Network quality plays a key role in determining whether customers will remain loyal. Combine customer experience and service quality insights to prioritize service-affecting problems. Leverage automation to help service operations heal and close out these problems before hurting customer relationships.”

“The least expensive kinds of customer issues are ones that customers don’t know about. Reacting to these issues after they occur hurts your brand and decreases customer retention rates. It also initiates costly call center, network operations and field maintenance processes that could be replaced with simpler actions or avoided altogether.”
“The Nokia Experience Center combines intelligence from the network with service quality insights, and customer and subscriber analytics. It lets you achieve automated, informed, and effective operations so you can introduce innovative services that have the greatest impact on customer service quality.”
Cognitive System Design
5. Cognitive Analytics & Automation

“In late September 2021, we gathered at Nokia’s Chicago Innovation Center for our first Algorithm World. This event attracted close to 1,000 people – both in-person and virtually – in a hybrid format to discuss how algorithms are critical for shaping the future of technology and intelligently transforming human experiences.”
“Algorithms are more than Artificial Intelligence (AI) and Machine Learning (ML). But while mechanization has revolutionized physical tasks, AI has the potential to revolutionize human thinking.”


Digital Productivity
6. Digital Productivity Systems


Immersive System Design
7. XR, Extended Reality: AR, VR, MR




Lean Operations Design
8. LeanOPS CENTER
“Alcatel-Lucent’s Lean Operations for Network Functions Virtualization (NFV) showcased a fully virtualized end-to-end solution for operations management. This is a High Availability (HA) system subjected to a comprehensive set of lifecycle operations. The LeanOPS Center delivered end-to-end visibility and operability.”
“First unveiled at Mobile World Congress 2015, a live demonstration system presented a virtualization catalog structure with an application store and launchpad. These are are coupled with automated testing and rapid service instantiation.”
“The end user experience is paramount. This can be seen in a 4G video session that leverages Alcatel-Lucent’s award winning Voice over Long Term Evolution (VoLTE) solution as the end user’s Quality of Experience (QoE) enjoys uninterrupted service continuity while dynamic changes take place.”
“Some of the scenarios accommodated unplanned pent up demand, performed complex maintenance operations, and addressed dynamic system-wide changes, all of which were successfully concealed from the running video call, and completely transparent to the overall end user experience.”

“Alcatel-Lucent’s LeanOps was based on a software centric model driven by visibility, abstraction levels, analytics and flexible automation with ease of programmability, which are key to enabling and driving dynamic operations.”
“The LeanOps approach involves a holistic undertaking to Life-Cycle-Management (LCM) and Reliability, Availability, Serviceability (RAS) tests along with advanced Service Function Chaining.”

“Adhering to lean principles means prioritizing value over self-defeating overhead, and elevating purposeful quality under continuous improvement.”
Alcatel-Lucent’s Lean NFV Operations
Industrial Design
9. Industrial Design
QXbD
10. Thinking by Doing with QXbD
Quality eXperiences by Design
Menu
First Principles
Value is a function of Quality
Quality is an always evolving human consideration
Value defines success in today’s Experience economy
Design Contract
Design Contract
Identifying legitimate honest problems
Devising success with authentic solutions
Delivering genuine game changing outcomes
Designing to demonstrable experiential value

Cultural Makings
Cultural Makings
Empowering Individuals to Make a Difference
While Teaming up to Make Things Happen
&
Committed to continuously Make Things Better
With Work Ethics, Diversity of Thought and Creative Thinking

Professional Rigor
Professional Rigor
Gaining Situational Awareness
Leading with Customer Centric Empathy
Developing System Wide Perspectives & Sense Making
Equipping Our Understanding by Going Far, Wide and Deep

Artisanship & Craft
Artisanship & Craft
Early Exploring, Experimenting & Explainers
Showing More, Saying Less with Visual Analytic Thinking
Crafting Demonstrable Value, Capability & Performance Models
Optimizing for Usefulness x Utilization x Usability x Affectivity x Efficacy

Dynamic Pathways
Dynamic Pathways & Processes
Left-Shifting with Human Centered System Design
to Flush Out & Prioritize The Right Thing to Do
Right-Sizing and Simplifying to Do It Right
while Closing Gaps & Adapting to Get It Done
Right-Shifting with Design Systems
& Smart Automation to Accelerate Time-to-Value
Left-Shifting, Right-Sizing & Right-Shifting As Needed

Belief System
Belief System & Design Principles
Delivering Signature Experiences that Not Only Delight
But with Quality that Makes Everyone Proud
Deploying the Most Elegant, Effective & Efficient
Yet Acceptable Technological Solutions
Infusing Business Innovativeness
& Financial Attractiveness
with Moral Imagination

Purposeful New Value Creation with QXbD
Quality eXperiences by Design
Design Excellence Sells I Sells Faster I Sells More
